Consent management affects both trust and data quality. I build solutions where the choices are clear to the visitor and correctly connected technically, so that tracking respects what the visitor actually chooses.
Service
Cookie consent and consent management
I implement cookie consent and consent-driven tracking that respects the visitor's choice, technically correct and without dark patterns.
A good fit if
You lack a working consent solution or run one that is not correctly connected to tracking.
You want to use Google Consent Mode but do not know how it fits with your current setup.
You need a solution that works technically without becoming a legal grey area.
The problem I solve
This is a technical implementation, not legal advice. I set up and connect the tools correctly based on what your tracking actually looks like. For the legal assessment of your specific business I recommend involving a lawyer.
What I work with
Choice and implementation of a consent tool (for example Cookiebot).
Google Consent Mode v2 connected to Google Tag Manager and ad platforms.
Clear choices for the visitor. accept all, reject all, customise, presented on equal terms.
Documentation of what is actually set, to whom and why.
You always talk to me
Behind Tern is me, Simon Tern. I have worked with search, data and web since 2014. From 2019 I was Head of Search in-house with overall responsibility for search, and then in charge of MarTech: tracking, Google Tag Manager and data privacy. No project manager and no sales layer, from the first analysis to the follow-up.
Call me on +46 72 391 09 91 or email simon@tern.agency.
More about Simon Tern →How we can work
Review
One-off analysis with a prioritised action list.
Fixed price
Ongoing
A set number of hours a month with clear deliverables.
Monthly
Project
Migration, restructuring or launch.
Quote
Frequently asked questions
How long until we see results?
It depends on the area and where you start, but most people see a clear direction within four to eight weeks. I will tell you in the first review if something needs longer.
Can you work with our existing agency?
Yes. A common setup is that I set the strategy and quality-check, while your existing agency produces.
What do you need from us?
Access to your accounts and tools, and a contact person who can answer questions about the business. I handle the rest.
Are we locked in?
No. Ongoing work is month to month with no lock-in. Reviews and projects are limited in scope by nature.
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